A year of content for Hardstyle Strength

A member presses a kettlebell overhead in front of the gym's gold wall

Frame from the April banner loop, shot during a class.

Hardstyle Strength is a small gym in Southeast Portland, run by a StrongFirst certified instructor who coaches kettlebell and barbell technique for strength that lasts.

The films

Kettlebell training in front of the gold wall — **Gym banner, April**A one minute loop of a class in session, made to sit at the top of the gym's website with no sound.

The owner of Hardstyle Strength, seated in the gym — **Barbell certification, May**A vertical film ahead of a StrongFirst barbell certification at the gym, with the owner on why he built the place. Watch the film

The owner demonstrates a movement under the gym lights — **Overview, July**A one minute look at the gym and its classes, cut at four by five for the feed.

How it came together

Our crew filmed the gym three times in four months, and each shoot had one job: a banner for the website, a film ahead of the barbell certification, and an overview of the classes. Because the same crew shot all three, the gym looks and sounds like itself in every piece.

“This gym was created basically out of my own journey.”The owner, in the barbell certification film

What the gym got

A silent banner loop for the top of the website.
A vertical film ahead of the barbell certification.
A four by five overview of the gym and its classes for the feed.

Start a conversation Back to the work